Ladybirdlist — acreb.tv

Ladybirdlist

CONCEPT DESIGN
NAMING
CREATIVE DIRECTION
ART DIRECTION
PHOTOGRAPHY

Ladybirdlist is an initiative started by Acreb and Selin Akcakaya to support women in the tech world. It connects women tech-makers to funding opportunites via its website, social media channels and internal network.

Ladybirdlist is a start-up born in 2016 as a result of investment research we have done over the years to fund our own personal projects.

When we realized that there were many funding opportunities, communities and investor groups focusing solely on female founders around the globe, we decided to let our friends know about these too.

To challenge existing judgements about so-called-girly colors and styles, we’ve purposefully chose pink and violet as our primary brand colors.

We’ve used geometric shapes and smooth movement in order to create a sense of order and balance contrasting our vibrant visual world.

To spread the word on social media, we focused on content creation. We’ve prepared typographical photography campaigns to connect to our friends in creative industries.

We’ve interviewed female leaders on our blog, as well as posting weekly motivational quotes for our Instagram community.

And finally, we’ve collaborated with our friend Gabriela Ovando from Veni Studio on a video collage piece. Using found footage from online archieves, we touched the themes of female liberation, and empowerment.

We are grateful for all the support we got, and wonderful ladies we’ve met along the way, working hard to reach their goals!

If Ladybirdlist rings true for you, remember to follow us on our Instagram page!